For Sale:
Mountain Bike Trail Guidebook and App Website
Asking Price: C$60,000
Description
Since the addition of Cross Country Mountain Biking Events to the Olympic Games in 1996, there has been increasing interest in the sport including the trend in recent years of more women riders on the trails. Originally started as a blog, the owner’s intent for this business was to attract more people to the sport of mountain biking by providing accurate and detailed trail information on places to ride. The site provides all the tools needed to navigate the vast network of trails located in Alberta and British Columbia, Canada as well as some riding destinations in the United States and New Zealand.
As an online trail database, popular blog and trail report source, the website provides a plethora of mountain biking details/information which provides SEO and attracts large organic traffic. The business has published 6 popular trail guides and co-created 4 trail apps which are offered for sale through its own website as well as through outdoor sporting goods stores, bookstores and bicycle shops. Revenue is generated by selling guidebooks, apps, ads in the books and online advertising. The business is successfully operated from home by one owner working approx. 9 hours per week handling business functions including sales, bookkeeping, report updates and article writing. The guidebook inventory is 100% stocked with an average inventory value of $15k over the last 12 months.
This is an outstanding business opportunity for any buyer looking to acquire a home based, profitable ecommerce business with great foundation, lots of room for growth and requires minimal time commitment in a unique and fun niche market.
*Price and Financial Data are in Canadian Dollars (CAD). U.S. equivalent varies according to current exchange rates.
Financial Overview
Gross Revenue | C$32,183 |
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Cash Flow | C$13,885 |
Archive Date | 11-20-2016 |
Status | Archived |
Year Established | 2011 |
Employees | 0 |
Inventory | 3 |
Other Information
Category | Ecommerce |
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Industry | Recreation and Sports |
Location | Canada, British Columbia |
Home Based Business | Yes |
Seller Finanacing Available | Yes |
Income Sources | Products/Services |
Growth
With 4 years online, this business is established with a great foundation and still has plenty of room to grow. Ideas for future growth include pursing online advertisers, increasing promotion efforts of the apps, adding other cycling related products and creating an affiliate program to increase the sale of current products.
Competition
While there are online competitors, this business boasts consistent, accurate and complete information on places to ride. It has strong brand recognition and has a loyal following.